Planning For Partnership Growth - Public workshop

It’s been said “if you plan to do everything – nothing gets done”. The Planning For Partnership Growth workshop is specifically designed for high tech channel and alliance professionals interested in focusing their limited resources on initiatives with the best return on investment.

The Planning For Partnership Growth workshop is designed for high tech channel and alliance professionals who are interested in giving themselves a competitive advantage. If partner performance is a critical part of your organization’s growth strategy our Planning For Partnership Growth workshop will help you identify and focus on initiatives with the best growth potential - for you and your partners.

Planning For Partnership Growth is a two day workshop that builds on the ChannelPRO™ framework of industry best practice introduced in Channels That Succeed.

Learn how to improve your engagement with your partners by understanding:

  • how your partners plan to increase revenue
  • your partner’s target markets
  • how to develop a bias towards your products
  • how your products bring value to your partner’s customers
  • how to build a jointly agreed business plan that will drive incremental revenue


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Benefits of attending

Upon completion of the workshop, participants will be better equipped to engage with partners to improve sales productivity and company profitability by:

  • understanding your partner’s growth strategy, expertise and capabilities
  • evaluating your partner’s organization structure and understanding how business decisions are made
  • defining the partnerships joint initiatives and areas of focus
  • building two-way value propositions - for you and your partner
  • identifying ROI of the partnership investments


How to register

Places are strictly limited to ensure quality, so act now to register your channel professionals. If you don’t agree that ourPlanning For Partnership Growthworkshop has been of real value - we will refund your money!

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Or contact your local Channel Enablers office.

Workshop content

Planning For Partnership Growth examines how to increase the business value you bring to your partners. This two day workshop begins by profiling your partners business - to understand their priorities for growth. We then discuss how focus on your products and solutions will support your partner’s growth initiatives and deliver additional value to their customers.

Day one

  • Profiling a partners business strategy
  • Understanding a partners target markets and solutions
  • Evaluating the partners skills and expertise
  • Understanding the partners organizational structure
  • Your companies channel strategy
  • Identifying joint partnership initiatives

Day two

  • Build a tactical action plan for each joint initiative
  • Identify required resources to implement the plan
  • Create compelling and unique value propositions
  • Complete investment analysis to understand returns
  • Plan implementation and review

A mixture of lecture, group and individual exercises will be included. At times, participants are asked to present to the entire group and complete role play exercises. Courseware and workshop booklets are provided.


What others have to say about Channel Enablers

“Channel Enablers have great insights into effective partnering strategies. They were a great help to me.”
Senior Manager, BMC

“Channel Enablers delivers the soup to nuts of partnering. A well proven methodology for gaining, retaining and growing your partner business.”
Channels Executive, Oracle Corporation

“We now know what we must do to win in the SME market with this integrated channel management framework as a key part of our partnering approach.”
Regional President, SAP EMEA NEW


Workshop dates

Our Planning For Partnership Growth workshop is available around the globe. Check our events schedule for upcoming dates.

Price

US$1495, £725 , €995, SNG$2195, A$1695 per person for the two day workshop inclusive of all taxes*

  • 10% discount for early bird bookings (bookings made and paid for three weeks prior to event)*
  • 10% discount for second or subsequent attendees from the same company*
  • Payment must be received prior to workshop to guarantee seat

* Maximum 10% discount per person. Prices are subject to change.

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